The complete home furnishings solution

Gallery Direct is a leading global distributor of British-designed furniture, home décor and accessories.

A client of ours since 2012, we have supported Gallery Direct with everything from ongoing maintenance to new builds for the company’s acquisitions and offerings.

Ongoing developments

Frank Hudson Outlet

In 2014 Gallery Direct acquired Frank Hudson, fine furniture makers since 1947, with the aim of simplifying the diverse offering whilst maintaining the existing reputation for high-quality craftsmanship and attention to detail.

To support this, the decision was made to overhaul the existing website. Our first step was valuable competitor research this was required to establish where in the market Frank Hudson stoo. The results were then used as part of a strategic and specific design process, taking into account every aspect of the brief. Finally, content was created to match the ethos of the company perfectly.

More than meets the eye

In addition to improved layouts and responsive capabilities, a development that integrates Gallery Direct’s EPOS system has been implemented to allow for the visibility of stock levels. Effectively communicating availability to the customers.

Quality and excellence are always supplied

“Working together with BrightRED for many years, the team have continually delivered a great service assisting us with our website. Whether it be a yearly refresh or a new build, quality and excellence are always supplied.

From design through to development, the team at BrightRed are always available and on hand with a professional, helpful attitude. Even after projects are completed, they continue to deliver assistance and advice to help grow the website and our online business further.”

Michael Baxendale – Product Design & Development Manager, Gallery Direct